Nag's Head Prospectus

The prospectus tells a story of where Nag’s Head has been, where it is now, and where local people want to see it get to.

This strategy is a collaborative document that presents a shared vision with opportunities for Nag’s Head Town Centre that celebrate its uniqueness whilst recognising its challenges. It builds on key council priorities, including the council’s work towards a fairer, greener and healthier borough that promotes community wealth-building, green infrastructure, inclusive economies and thriving communities.

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With this document, we want to spark positive change and help create a more resilient Nag’s Head Town Centre, that continues to provide for its communities. To support this, the document increases local stakeholders ownership and encourage positive ideas to help guide future change, funding, and investment.

Mockup of the website on a phone. By Office S&M, RIBA Chartered Architectural Practice in London.

Mockup of an open document. By Office S&M, RIBA Chartered Architectural Practice in London.

The document builds on the wealth of initiatives and projects already happening in Nag’s Head Town Centre, because celebrating and bolstering what is already there is key to supporting a more resilient town centre. To help illustrate what the future of Nag’s Head Town Centre could be, the prospectus outlines opportunities for social, economic and environmental improvements which is supported by a catalogue of ideas. It presents potential projects that reflect the aspirations of local people, stakeholders and the council.

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Commissioned by the London Borough of Islington, the prospectus was created in partnership with Office S&M Architects supported by Jamila Saha, with community engagement carried out by Holloway Neighbourhood Group. A microsite, created by Adam Tarasewicz, has been developed to go with this document and this will be updated as new projects and plans emerge.

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You can visit the website and read the prospectus here: www.nagsheadtowncentren7.org.uk

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You can read more about how we work with our local authority clients here.

Mockup showing the cover and the spread of the document. By Office S&M, RIBA Chartered Architectural Practice in London.

Mockup showing the document spread. By Office S&M, RIBA Chartered Architectural Practice in London.

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'Thank you for all your work on developing the Nag’s Head Prospectus of Ideas. Extremely importantly, I think you have done this in a way that is both attractive and accessible to a wide range of stakeholders and all the complimentary comments received testify to this.'

Michael Calderbank, Local Economies Officer, Islington Council